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Jason Horejs

Managing Cash Flow During the Inevitable Summer Art Sales Slump

When spring sales are strong, it is tempting to

Why Adding a $200 Price Point Won’t Cannibalize Your High-End Art Sales

Fearful that offering lower-priced prints or sma

Why You Can Never Afford to Coast on a Hot Streak

When the stars align and the sales pour in, the

The Art of the Follow-Up: Turning a Ghosted Lead into a $7,500 Sale

When a collector shows interest at an art festiv

Selling Original Art Using Behind-the-Scenes Email Newsletter Storytelling

Discover how sharing the authentic story behind

How to Turn Local Studio Traffic into Earned Media and Sales – RedDotBlog

Most artists view a busy street outside their st